The good type designer knows that, for a new font to be successful, it has to be so good that only very few recognize its novelty. Stanley Morison, First Principles of Typography (as quoted in Adrian Frutiger’s Type Sign Symbol, p. 7)
The good type designer knows that, for a new font to be successful, it has to be so good that only very few recognize its novelty. Stanley Morison, First Principles of Typography (as quoted in Adrian Frutiger’s Type Sign Symbol, p. 7)