August 8, 2009

Nick at Nite Indentity Bumpers

https://www.youtube.com/watch?v=LneBdFn5CME

A thorough set of the indentity bumpers from Nick at Nite, circa 1991. Kind of surreal (and tedious) watching these back to back, but it’s amazing how many of them I remember, and how many were done by well-known animators. This is where things were at in the early 90’s NYC animation trade. A number of these folks would later be rounded up in Atlanta to help create Cartoon Network. Sadly, all of these cable channels seem to have lost their sense of purpose, with Nick at Nite now showing ‘retro’ shows like “Just Shoot Me”, TV Land focusing on reality programming, and Cartoon Network becoming a dumping ground for kid’s live-action.

Related branding regression: MTV International drops the famous animated/adaptable MTV logo in favor of a static mark, and (the horror!) Nickelodeon is moving away from their venerable and innovative “splat” logo after nearly 30 years of it being awesome.

(Via Cartoon Brew, where a number of the folks who worked on the N@N promos have left comments)